第234章：运营方案
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罗兰回到旅店，洗漱过后点亮烛台，在书桌前坐了下来。更多小说ltxs520.com
桌上摆着一套精美的茶具，罗兰摸了摸茶炊，水还是热的，就给自己泡了一杯红茶，铺开稿纸准备撰写比武大会的运营方案。
北地基特兰德人还在用传统的鹅毛笔，新式自来水钢笔已然在南方的知识分子阶层流行开来。
鲁道夫寇拉斯先生挺会赶时髦，订购了一支精美的新式钢笔，委托梅林法师寄给远在千里之外的罗兰，作为儿子19岁生日礼物。
罗兰今天下午收到这件由“物品传送术”寄来的礼物，才意识到今天是自己的生日。当时忙着出门没有拆封，现在打开包装盒才现是一支手工制作的钢笔，外观朴质典雅，精金笔尖隐含奢华。
随钢笔寄来的还有鲁道夫写给他的一封短信，寥寥几行文字体现出深沉的父爱，令他暗自感动。
——致我亲爱的儿子，我的眼睛、心脏和启明星：观察并且记录下你认为有价值的一切，那将对我具有同等价值。
弄笔帽，永不磨损的精金笔尖在稿纸上沙沙划动，流畅的触感使罗兰非常满意，一行行漂亮的字母随之钢纸上。
在瓦雷斯世界，特别是风气比较保守地北方露西亚山区，人们普遍缺乏理财知识，对运营赛会的观念还停留在地球上古习奥运会的水平，从来没有以盈利为前提进行过有效的推广，亏本赚吆喝乃是常态。谁要是声称比武大会非但不亏本还能获得利润，恐怕要被长者笑话“不当家不知柴米贵”。
身为穿越者，罗兰的观念跟当地土著存在明显的差异。穿越前他曾看过一篇讲述奥运会历史变迁的文章，其中有一节专门讲述奥运会在很长一段时期里都是投资巨大的面子工程，对体育精神和政治宣传的意义远远大过商业价值，“亏本赚吆喝”的局面跟基特兰德人如今的处境是相似的。
直到1984年，第23届奥运会在美国的洛杉矶举行，这是自1896年现代奥运会创办以来次由民间承办的奥运会，既无政府补贴，又不能增加纳税人负担，加之当时的美国法律还禁止行彩票，一切资金都得自行筹措。
商人尤伯罗思领导奥组委对奥运会运作模式做出重大改革，引入商业化运作机制，最大限度开经济价值。本届奥运会原计划耗资5亿美元左右，最终不仅没有花政府一分钱，反而净赚2.5亿美元，成为有史以来真正盈利的第一届奥运会，对世界奥林匹克运动而言也是一个意义深远的历史转折点。
罗兰打算参考现代奥运的运营模式对基特兰德比武大会进行商业化包装，通过维格拉夫将这些建议转达给贝奥武甫和娜塔莎夫妇，作为日后觐见这两位大人物的敲门砖。
当然，罗兰也清醒的认识到地球上的经验不能全盘照搬到瓦雷斯世界，特别是基特兰德城，商品经济还蹿初级阶段，并不满足现代商业运营的某些条件，照猫画虎只会把事情搞砸。
他要做的是根据当地实际情况，对现有的运营方式加以适度改良，要实现这个目的，既要有越时代的学识，更需要了解现实环境。
罗兰不缺知识，今天在街头巷尾逛到深夜，就是为了确保自己提出的方案“接地气”。
举一个简单的例子。基特兰德的商业区包括纵横交叉的四条大街，街道两侧的门面基本都是对外经营的商铺，有许多值得关注的问题：总共有多少商铺；不同地段是什么租金水平；客流量怎么样；利润大致是什么水平？
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