第368章 风险与收益并存
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“怎么会。”俞飞白干笑了下，顺势站了起来告别道：“这样的话，我们就不打扰您老了，明天有空再过来拜访。”
适时，王观也起身笑道：“钱老，我们就出去走走，您有事就打电话……”
“好，有消息就通知你。”钱老点头道，送他们来到停车的偏院，再让司机载他们离去。
“钱老，那我们就走了。”
招手挥别之后，两人钻上了车，俞飞白报了个地址，司机略微点头，就缓缓驱车而去。一会儿就出了大宅门，经过了一片四合院建筑群，来到了街道上。
刹那间，各种喧嚣的车鸣喇叭声就滚滚而来。从安静静谧的环境，一下子来到了吵杂的大街上，两人也颇有几分不习惯，忍不住揉了揉耳朵，这才适应下来。
“现在去哪？”随即，王观好奇道：“有什么安排？”
“能有什么安排，吃喝玩乐之中，吃排在第一，肯定是先填饱肚子再说。”
俞飞白笑眯眯道：“不过京城物价太贵，肯定要吃大户，找人买单。再说了，有人欠了你一份人情，难道你就不想去讨债啊。”
王观一笑，了然点头，不再多问了。
半个多小时之后，车子慢慢在一栋摩天大厦之前停了下来。王观开门下车，抬头一望，只见正雅轩三个金碧辉煌的大字就在阳光下闪闪发亮，十分大气磅礴。
“字不错吧。”俞飞白在旁边笑道：“那是书法大家的手笔，单单是这三个字，就费了三百万的润笔费，可谓是一字千金。”
“谁呀，这么厉害。”王观惊讶道：“启功先生？”
“不是。”
俞飞白摇头道：“启功先生零五年就逝世了，不然的话，真的有可能去请他写。不过，那就不是钱的问题了，而是有没有这方面的人脉关系……”
说话之间，两人走上了台阶，来到了一楼的云石大厅之前。厅门的两边，站了好几个身材魁梧的保安，里面却是身穿制服，相貌佼好的女服务员。
当然，最重要的是大厅之中，摆满了琳琅满目的金银珠玉首饰。在炽亮的灯光下，各种首饰散发出璀璨夺目的珠光宝气，让人一阵眼花缭乱。
见此情形，王观感觉有些奇怪，忍不住开口道：“飞白，这些东西，似乎不是古玩啊。”
“一楼是现代的珠宝首饰，古玩在二楼。”俞飞白示意道：“我们走，上去瞧瞧。”
“好……”
王观点头，跟着俞飞白上了二楼。楼上的空间也十分的宽敞，但是却划分了一间一间的店铺，好像是有不同的功能区域。
“这里分成几大区域，有玉石、书画、杂项、瓷器……”
与此同时，俞飞白比划解释道：“每个区域又进一步细分，好比瓷器类，就有唐宋以前的高古瓷，也有元代、明代、清代、民国时期的瓷器。这样一来，顾客想买什么时期的东西，就去与之相对应的店铺就行了。”
“听起来，也蛮人性化的。”王观迟疑道：“只是，这样做也有一点隐患……”
“肯定有隐患。”
俞飞白轻声道：“如果说店里弄错了，顾客想买这个时期的古玩，却给了人家其他时期的东西。一但发生这样的事情，对正雅轩来说就个严重的打击，容易形成信誉危机。”
“既然知道，为什么还这样做。”王观有些不明白了。
“那是经营策略的问题。”
俞飞白分析道：“京城之中大大小小的古玩店，就算没有上万，也有好几千家。想要在激烈的竞争之中脱颖而出，占有一席之地。那么肯定得想方设法推陈出新，出奇制胜。毕竟风险与收益也是并存的，实施这样的策略，确实让许多顾客觉得方便放心，时常光顾正雅轩。”
“但是这样一来，就好比在钢丝上起舞，稍有不慎就坠落深渊。”王观摇头道，觉得这种经营策略太容易出现差错了，不可取。
“其实也没有你想象中的那样危险。”
俞飞白笑道：“要知道古玩这行，没有保真的说法。只要小心一点，不要把年代搞混就行。至于东西到底是真品，还是赝品，就要顾客自己辨别了。”
♂♂
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