第五百六十六章 产业进步，产品升级
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被江晨这么一说，东子有些脸红，然后则是一个劲的喝自己茶杯中的水。龙腾小说ltxsba.com????·让屋内的气氛一下子有些尴尬起来。这个时候，一旁没有说话的眼镜则是开口道：“那晨哥，咱们现在怎么办，总不能等着这些厂家追上咱们和咱们竞争吧。难到咱们未来就真的要放弃这个摩托车市场，而转向做汽车市场了吗？投资了这么多，就这样放弃，是不是有些太可惜了。”
江晨摇摇头道：“当然不能放弃，咱们辛辛苦苦才发展到现在的这个规模，就这样放弃，那咱们前面的努力岂不是白费了吗。”
“那咱们盖怎么办，你又不让再继续增加生产线了，那咱们未来的方向该往哪里走，真的是要走这个品质方向的这条道路了吗。”眼镜疑惑道。
见眼镜提出这个问题，东子一下子精神起来，然后仔细的准备聆听江晨的话。江晨见状微微一笑，然后道：“一个产品想持续发展下去，那么它也应该与时俱进，不断发展。那么我们要发展它的什么呢，就摩托车而已，我们肯定是发展它的创新性，让更好性能更先进的车面世，这个是不会改变的。那么其次呢，就是这个质量。企业在刚开始的时候可能会因为想急需打开市场所以会采取这个低价速销的方法来抢占市场，但是这个只是暂时性的。?·?如果这个企业或者这个产品想要发展下去的话，那么它就必须要注重它产品的质量。只有它生产出来的产品质量好了，那么它才能被消费者所记住，然后形成口碑。然后通过这种体验性质的消费和口碑宣传，这件产品才会被大众所认可，并且会持续存在下去。”
“那我们就这样下去了，确保产品的质量，稳定销售了吗？”东子忍不住问道。
江晨摇摇头道：“当然不会，现在我们还是有很多文章可以做的。我之前给你讲过产业升级，你还记得吗。”
东子愣了一下然后点点头道：“记得啊，我们不是一件进行产业升级了吗，并且成功的将我们的工厂，从智能生产摩托车，现在已经发展成能生产这个汽车了吗。”
江晨笑着摇头道：“还不全面，其实你啊忘了最简单的一部分，成了灯下黑了。”
见东子和眼镜疑惑的表情江晨笑着说道：“你们只是想到了这个咱们摩托车到汽车这个发展的产业升级。但是你们忽略了摩托车本身的产业升级，这个才是一个摩托车企业真正的发展升级的方向。?·”
“我有些不明白。”眼镜摇摇头道。
“一个企业在发展过程中，它的产品也是不断在变化的。最先它卖的是产品，接下来它卖的是生产产品的产品。再接下来，我们卖的是技术，和核心产品。再上一个层面我们卖的其实是整个行业的标准。到了最后，我们其实已经不需要卖实体产品了。”江晨笑着说道。
“不卖产品了，那我们要卖什么？”东子惊讶道。
江晨看着东子说道：“我们卖的是理念，我们卖的是一种文化。这才是一个大型企业成熟的标准。”
“我有些不明白。”东子摇摇头道。
“呵呵，慢慢你会明白的。”江晨笑着说道。
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