第二十节 沧浪之水
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“而且最重要的一点，矿泉水现在还属于尚未被大众接受的东西，要想打开销路，各方面的广告投入相当重要，在某种程度上，它甚至超过了矿泉水本身，这一点我尤其要提醒你，以免到最后钱花完了，产品也出来了，但是却卖不出去。”
电话里沉默了一阵之后，才传来赵长川的声音：“哥，光靠我们这点资金，要想一炮打响恐怕很难，你担心的我也想到了，但是我初步一下，这些钱在完成了基本建设之后就所剩无几了，而我们产品是新生事物，要想捧红，在广告投放上必须要相当力度，必须要做到一下子就能让千家万户都随时感受到接触到我们沧浪之水带来的冲击力！”
赵长川包含激情的话语即便是隔着电话赵国栋也能感受到，这一刻他才真正意识到自己这个弟弟已经不是一年多前那个事事都要请示自己的弟弟了，他有自己的思维和想法，虽然未必完全正确，但是这却很宝贵。
“那你打算怎么解决资金问题？”赵国栋沉声问道。
“贷款！只有贷款才能解决问题，我和杨哥摆谈过，没有哪个企业经营不贷款，靠自有资金根本无法壮大，也是最不划算的方式，自有资金必需要有，但是只能用来作为杠杆上最后一块砝码，起关键作用，所以我们必须要贷款！”
赵国栋微微苦笑，没想到杨天培极力反对自己贷款去股市上玩票，却告诉赵长川企业要发展壮大必须要贷款！
“我赞同，你打算怎么干？”赵国栋追问。
“我打算先和沧浪县以及宾州的银行那边沟通联系，一边积极准备基建建设，一边以固定资产作抵押贷款，同时和广告媒体联系，先行完成广告制作策划，一旦那边开始投入试生产，广告就要全面跟上，争取第一时间打红！”
赵长川话语中压抑不住的骄傲和兴奋。
赵国栋沉吟了一下才道：“你贷款有没有把握？”
“无论采取什么办法，我也要贷到款！”
赵长川这一句话出口让赵国栋心中也是微微一沉，他沉默了一下才道：“那你原来看的那家厂呢？”
“哥，我不打算买那家厂了，就算是再便宜我也不要，我只要他的经营人员以及技术人员，还有就是熟练工人。”赵长川电话中声音有些得意，“二哥和我私下都和厂里那些人接触过了，对于我们来说，如何尽快上手生产、销售才是最重要的，那一个破厂价值不大，我们需要的只是他的工作人员而已。我们和其中几个主要人员谈了谈，他们都愿意来帮我们。”
赵国栋一时间没有搭腔，他不知道该如何说，赵长川有他自己的想法，这很好，但是并不代表他就能够掌握一切，缺乏经验也许就要付出代价，而代价就是金钱。
“长川，你可以按照你自己的想法去进行，不过我希望你能够记住一点，把问题考虑得复杂一点，多和德山商量，另外有情况及时和我通气。”良久赵国栋才淡淡的道。
“哥，你放心，设备我已经在联系了，拉伸吹塑成型制瓶机，注塑成型制盖机，联合灌装机，检验设备，灭菌设备，我都委托地矿局的专家朋友帮我考察，不过我得货比三家，嘿嘿，这年头，不敢随便相信人。”赵长川似乎并没有听出自己兄长话语中的担心。
“嗯，那你好好干吧，多听听那些熟手们的意见，另外你自己也要尽快进入角色。”听得赵长川这么一说，赵国栋心中稍稍放心一点，“明天如果有时间，我会和你联系。”
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